Dany Sanz, Creator and Artistic Director of French cosmetics brand MAKE UP FOR EVER, created the brand in 1984 to provide breakthrough solutions. Today, the world cosmetics leader is famous for offering a wide array of new, high performance products season after season.

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With the advancement of technology, high-definition and high-resolution devices are no longer exclusive to only a select group of people. In fact, most smartphones these days come equipped with an in-built HD (High Definition) camera. The result: sharper pictures with higher definition that exposes the imperfections in your makeup.

Having pre-empted the need to keep up with technology, MAKE UP FOR EVER pulled together a band of researchers to work on a unique HD line of cosmetics that is specifically meant to provide seamless coverage and flawless looking skin in front of the camera.

Starting out as a brand which products were created by a pro for the other professionals of makeup, MAKE UP FOR EVER’s fame and formula has flourished. Today, the brand reaches out to both the pros as well as the larger public, indubitably achieving its cult status.

Shop here at Sephora Malaysia to buy these exciting and innovative products online!

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